If you want to see how our ideas turn into real client work, explore what we do at J|K Performance Group for Search, Social, and Web.
Why Pinterest Should Be Your Secret Weapon for Organic Traffic
If you think Pinterest is just for wedding planning and recipes, think again. This visual search engine is a goldmine for smart business owners who want serious organic traffic.
Why Should You Develop an Image Blog?
Image blogs transform traditional content marketing by leveraging the brain's natural preference for visual information. Studies show that visual content receives 94% more views than text-only posts, making it a crucial component of effective social media management.
WebP vs PNG for SEO Web Design: Which Format Boosts Your Rankings?
In the competitive landscape of search engine optimization, every technical decision impacts your website's performance and rankings.
Social Media Management: Handle vs URL - Which Should You Post?
Smart social media management means using your handle when you want people to follow you. Maybe you shared a helpful tip.
Moving from “Gift Guide” to “Gift Ideas”
Gift guides have been around since butter was churned by hand and are still being used today as you can still find them on many a retailer’s websites.
Non-Openers Aren’t a No-Go. Send Again With Strategy
We’re pretty sure you’re already sending an email every week or month touting your “holy grail” of a product, your “best thing since sliced bread”, your amazing widgets, services or content.
Turn Industry Jargon into Clickable Content
9 times out of 10, no matter what industry you’re in, search will drive most of the traffic to your site. As such, developing new content that the search engine spiders will find and be able to index is paramount.
Turn Every Page of Your Website into a High-Converting Asset
When it comes to being more rigorous on your website and especially with individual web page analysis, one should start at the top of the page and look at every single element on the page…
Send Email Newsletters on Their Time…Not Yours!
One of the stronger tried and true methods of digital marketing has always been the “email newsletter”. We still wholeheartedly believe that a consistent and insightful email marketing campaign can do wonders…
Your FAQ Page is Ready Made Content
We have all struggled with ideas around content generation at one point or another. One source of content that you most likely have already sitting there waiting to be used is your FAQ page.